Custom Gift Cards

Custom Gift Cards With Attractive Designs 

To complete the gift box packaging, businesses often go an extra mile. From thank you notes to customized gift cards, the options are endless, and yet makes your customers engaged. 

A gift card is one of the easiest things a small business can sell. The buyer pays today, and the person who receives it walks in later, often for the first time. Our custom gift cards for business are printed with your logo and colors, sized to fit a wallet, and made to work the way your shop works, with or without a checkout system.

Below, you’ll find what to print on the card, which material to choose, how cards work with Square and other systems, and how to order in bulk.

Why Physical Gift Cards Still Sell Next to Virtual Gift Cards

Virtual gift cards are sent by email or text. They’re quick, but they’re easy to forget in an inbox. Physical gift cards are something people can hold, wrap, and hand over. 

That’s why they sell best when the card is the gift, at birthdays, holidays, and thank you moments. 

Many businesses offer both. Customers who shop online can buy virtual gift cards, and customers at the counter can pick up a printed card. 

Printed business gift cards also act as a small ad. Every card carries your name into someone’s wallet. These types of business branding also come in different custom boxes. 

For instance, a gift box with clear window cutout will display the inside product as well as the gift card. A custom rigid box that already feels like a keepsake, when you have a gift card inside, becomes even more valuable. 

Paper or Plastic: Which Card Is Right for You?

Customized gift cards vary in size, material, and where they are used. Some are pocket friendly and others can be larger than a credit card, like a voucher. Here are some common specs that help you choose the right gift card

Most gift cards are standard credit card size, 3.375 × 2.125 inches, so they fit wallets and card holders.

Which thickness should you pick?

• 16 pt cardstock is the lightest choice. It’s fine for cards that go in an envelope or holder.

• 24 pt to 32 pt cardstock feels thick and sturdy in the hand, and it doesn’t bend easily in a wallet. It’s the best choice when the card is handed over on its own.

• 20 mil plastic costs less but is a little thinner and more flexible.

• 30 mil plastic is the same thickness as a bank card. It’s the standard choice for gift cards, and the one to pick if your card has a magnetic stripe.

Card stock thickness is measured in points (pt). Plastic thickness is measured in mil. A higher number means a thicker card.

Want a greener gift card? 

Cardboard and kraft material are the easier choices for the planet. Once the card is used, it can go in the paper recycling. We can print on FSC-certified card stock with eco-friendly inks, which helps if your brand makes sustainability claims. If you need plastic, choose a reloadable card. One card used again and again creates less waste than a new card for every sale.

What to Print on Your Custom Gift Card

A good gift card answers every question the receiver might have. Use this as a checklist.

Front

• Your logo and brand colors

• The word “Gift Card” makes it clear what it is

• The value, if the card has a fixed amount

Back

• A card number, so you can track each card

• A barcode or QR code, if your system scans cards

• A line for the amount and the buyer’s name, if you fill it in by hand

• Your address, website, or how to book

• Short terms, such as “Not redeemable for cash”

• An expiry date, or "no expiry”

Gift card rules about expiry dates and fees differ by state and country. Check the rules where you sell before you print.

Square Gift Cards and Other POS Systems

If your shop uses Square, you can sell Square gift cards printed with your own design. Square and most other point-of-sale systems give you a set of card numbers or a barcode format. We print those on your cards, so they scan at your counter like any other gift card. Send us the details from your POS provider, and we’ll match them. 

No POS system? You can still run gift cards safely:

• Print a unique number on every card.

• Keep a simple list of numbers sold and used.

• Add a scratch-off panel to hide a code so cards can’t be copied.

Customized Gift Cards That Match Your Brand

Your gift card should look like it came from your business, not from a print-shop template. It means, with some unique designs and a few customizations, your cards can look like an extension of your brand and not something you bought from a discount store. 

• Gold or silver foil on the logo or border

• Matte or gloss finish, depending on the look you want

• Rounded corners that feel like a real card

• Different designs for each occasion, such as birthday, thank you, and holiday, all in one order

• Matching envelopes, holders, or small gift card boxes, so the card is ready to give without extra wrapping

Starting a Gift Card Program for Small Business

You don’t need special software, hefty budgets, or a fancy printer to get started. Fill out the quote form today, and our packaging experts will help you find the right business or gift cards today within your funds. A gift card program for small businesses can be as simple as this:

1. Pick your values. Offer a few set amounts, such as $25, $50, and $100, or leave a blank line.

2. Choose two or three designs. One for everyday, one for holidays, and one for thank-you gifts.

3. Decide how to track cards. Use your POS system, or a numbered list if you don’t have one.

4. Make them easy to see. Keep cards by the register and mention them at checkout.

5. Plan for busy seasons. Order before the holidays, when gift cards for small businesses sell the most.

Wholesale Custom Gift Cards and Bulk Orders

Ordering custom gift cards in bulk lowers the price per card. If you plan to use several designs, order them together so the colors match across every card.

For wholesale custom gift cards, send us:

• How many cards do you need, and how many designs

• Card stock or plastic

• Whether you need numbers, barcodes, or a magnetic stripe

• Your POS provider, if you use one

• Your logo and any foil or finish you want

You’ll get a quote and a free 3D mockup, and we revise the design until it’s right. Physical samples are available on request. Moreover, as soon as your gift cards are ready, get them shipped free at your doorstep.